How Image Optimization Impacts SEO
Pro Tip: Optimize your images with our free ZipImg to improve your SEO scores immediately.
The SEO Connection
Image optimization directly impacts your website's SEO performance through multiple channels: page speed, Core Web Vitals, user experience, and search engine rankings. Google's algorithms prioritize fast-loading, user-friendly websites, making image optimization a critical SEO factor.
Core Web Vitals Impact
Optimized images significantly improve Largest Contentful Paint (LCP), one of Google's Core Web Vitals. Faster LCP scores lead to better search rankings, reduced bounce rates, and improved user engagement.